Privacy Policy

Protecting Your Data. Preserving Your Privacy.

Who we are Our website address is: https://freedomfirstammo.com. At Freedom First Ammo, we believe that your privacy is a fundamental right. This policy outlines how we collect, protect, and handle your information as you interact with our store and community.

Information We Collect (eCommerce & Order Fulfillment) When you make a purchase or create a “Readiness Profile” on our site, we collect the personal information necessary to fulfill your order and verify compliance with state laws. This includes:

  • Identity Data: Name, date of birth (for age verification), and government-issued credentials (where required by state law).
  • Contact Data: Billing address, shipping address, email address, and phone number.
  • Transaction Data: Details about the products you’ve purchased and the timing of your orders.

Secure Transactions & Payment Processing Your security is our highest priority.

  • Encryption: Our website utilizes industry-standard SSL (Secure Sockets Layer) encryption to protect your data during transmission.
  • Payment Security: We do not store your credit card or payment information on our servers. All payments are processed through secure, PCI-compliant third-party gateways.
  • Data Integrity: We regularly audit our security protocols to ensure your “Readiness Profile” and transaction history remain safe from unauthorized access.

Comments & Community Interaction When visitors leave comments on the site, we collect the data shown in the comments form, along with the visitor’s IP address and browser user agent string to assist in spam detection.

  • An anonymized string created from your email address (a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/.
  • After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media If you upload images to the website (such as state-required credentials), you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookies We use cookies to enhance your experience and ensure our “Shop” functions correctly:

  • Community Cookies: If you leave a comment, you may opt-in to saving your name, email, and website in cookies for your convenience. These last for one year.
  • Account Cookies: If you visit our login page, we set a temporary cookie to determine if your browser accepts cookies. This contains no personal data and is discarded when you close your browser. When you log in, we set up several cookies to save your login info and screen display choices.
  • Shopping Cart Cookies: We use cookies to remember the items in your cart as you browse our inventory, ensuring a seamless checkout process.

Embedded Content from Other Websites Articles on this site may include embedded content (e.g., videos, images, articles). This content behaves exactly as if the visitor has visited the other website. These websites may collect data about you, use cookies, and monitor your interaction with that embedded content.

Who we share your data with We do not sell, rent, or trade your personal data. We only share information with trusted third parties necessary to run our business:

  • Fulfillment Partners: Our regional warehouses receive your shipping info to get your gear to your door.
  • Shipping Carriers: UPS and FedEx receive your address to complete delivery.
  • Compliance Authorities: We may share data if required by law for administrative, legal, or security purposes.
  • Marketing: If you opt-in to our “Insiders” list, your email is stored securely in Constant Contact.

How long we retain your data

  • Comments: Retained indefinitely so we can recognize and approve follow-up comments automatically.
  • User Accounts: For users that register on our website, we store the personal information provided in their user profile indefinitely. All users can see, edit, or delete their personal information at any time.
  • Order Records: We retain transaction data for the period required by federal and state law for ammunition and firearms logistics.

What rights you have over your data If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where your data is sent Visitor comments may be checked through an automated spam detection service. Order data is sent through our secure fulfillment network to ensure your “Readiness Stash” is delivered accurately and safely.